Alex Francoeur · Head Choreographer
FIFA World Cup 2026 Opening Ceremony
Toronto · BMO Field · June 12, 2026
125dancers led at BMO Field
45,000spectators in the stadium
13M+viewers for a single broadcast
The project
Canada’s World Cup opened with dance.
On June 12, 2026, Canada opened its FIFA World Cup at BMO Field in Toronto. Alex Francoeur was the Head Choreographer of the Opening Ceremony, held before Canada’s first match against Bosnia and Herzegovina.
He led 125 dancers in front of 45,000 spectators and a worldwide television audience, in a ceremony that also featured performances by Michael Bublé, Alessia Cara, Alanis Morissette, Jessie Reyez, Elyanna, William Prince, Nora Fatehi, Sanjoy and Vegedream.
For Alex, it was the project of a lifetime: a chance to show the whole world the talent we have in Canada.
Press
In the media.
Le Journal de MontréalJune 12, 2026Alex Francoeur realizes a lifelong dream with the FIFA World Cup Opening Ceremony in Toronto (in French)Read ↗Le RefletJune 18, 2026From Saint-Constant to the World Cup: Alex Francoeur’s bold bet (in French)Read ↗The Business of DanceAugust 16, 2026Podcast, episode 146: Alex Francoeur, Head Choreographer, FIFA World CupListen ↗
Alex Francoeur is represented by Local9 · Martin Véronneau